Hospitality · brand identity
Boutique Hotel Brand Identity
Riverview Suites & Conference
42
Rooms
80
Uniform sets
The Challenge
A new 42-room boutique hotel needed a complete guest-facing brand system, from exterior signage and wayfinding to room folders, uniforms, and event collateral before opening week.
Our Approach
Hospitality brand system with warm palette extensions, typography for signage legibility at distance, and durable material specs for high-traffic areas.
Deliverables
Logo and identity suite, exterior monument sign, lobby reception branding, embroidered staff uniforms, and printed guest amenities.
Production Process
Monument sign, 120 wayfinding panels, 80 uniform sets, and 5,000 printed guest items delivered ahead of soft opening.
Outcome
Hotel opened with a polished, cohesive brand experience. Management engaged Satelite for annual event branding and seasonal menu updates.